Product placement

Finding funding to make a historical Documentary is very hard to do. Lost Histories have applied for the financing to numerous organizations to no avail, so I’ve decided to find sponsors and to use product placements in my documentaries to showcase new and established brands.

Product Placement is a technique that consists of mentions and/or showing products in television series, movies, video games or music videos so that instead of looking like advertising, it seems to be part of the story. It became especially famous in the 80’s with the release of the film ET Since then it has gained great popularity, mainly in the cinema and later in other industries.

Product placement in Films

For both producers and brands, the Product Placement has become an issue of vital importance, since, on the one hand, it allows financing projects linked to the world of entertainment, while making the trade more profitable. On the other hand, brands manage to expose themselves to a large number of people with the advantage of presenting themselves within the context of the stories, without the need to interrupt.

A showcase for new and established brands

We aim to use the technique in a subtle and almost imperceptible way, in other cases it is much more evident. With this method, we hope to use Product Placement to become an excellent showcase for new and established brands allowing them to become the protagonists of the plots, in some cases almost on a par with the actors.

Keen to talk to you

Our documentaries and short films via sister company Theodore Films have great exposure and this website has over a thousand hits per week. We are keen to talk to you if you have a clothing or shoe brand, work for a car dealership, or work for another sector, which might benefit.

Why not advertise through us?

We are not seeking thousands of pounds for sponsorship deals, but enough to cover for certain overheads.

If you have a new or existing product you would like to be featured in the next documentary; please contact me to discuss your requirements.

Or if you prefer to donate to the cause http://www.losthistories.co.uk/donate-and-be-part-of-lost-histories-family/

 

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